AI Insights · Timothy · March 2023
Top 5 Season Pass Games in Kenya for Q1 2023
Discover the performance of the top 5 season pass games in Kenya during Q1 2023, featuring trends in downloads, revenue, and active users.
In Q1 2023, the top 5 season pass games in Kenya demonstrated varying trends across downloads, revenue, and active users on a unified platform, according to data from Sensor Tower.
Candy Crush Saga saw a notable increase in weekly downloads at the start of the quarter, peaking at 36K in the week of January 2. However, downloads dipped to around 9.2K by February 27 before climbing back to 12K at the end of March. The game's weekly revenue fluctuated, reaching a high of approximately $5K in the week of January 9 and closing the quarter at around $3.6K. Active users remained relatively stable, with a slight decline from 230K in early January to 212K by the end of March.
PUBG MOBILE experienced a steady stream of downloads, with a peak of 6K in early January before stabilizing around 3K towards the end of the quarter. Weekly revenue showed some fluctuations, starting at $3.4K at the end of December and decreasing to $1.5K by early March, followed by a slight rebound to $2.5K by the end of March. Active users for the game remained relatively consistent, hovering around 230K throughout the quarter.
Ludo STAR maintained a steady download rate, with weekly downloads ranging from 2.1K to 2.8K. Revenue for the game saw minor fluctuations, peaking at $2.1K in mid-February and ending the quarter at around $1.5K. Active users showed a slight upward trend, increasing from 10.8K in late January to over 11.7K by the end of March.
eFootball™ 2024 had consistent weekly downloads, with numbers ranging from 1.7K to 3K. The game's revenue showed a gradual decline, starting at $1.9K in late December and dropping to $1.2K by mid-March, before a slight rise to $1.5K at the end of the quarter. Active users exhibited a stable pattern, fluctuating between 144K and 157K throughout Q1 2023.
Call of Duty®: Mobile experienced a decrease in weekly downloads, starting at 1.8K in late December and dropping to 777 by the end of February, before a minor recovery to 1.2K in late March. Revenue showed a declining trend, from $2.5K at the end of December to $826 in mid-March, with a small uptick to $1.2K by the end of the quarter. Active users for the game saw a slight increase, rising from 8.6K in late December to 9.6K by the end of March.
For more detailed insights and data, visit Sensor Tower.
